From time to time on this blog, I vent about words that I’m getting sick of hearing. They’re usually words that are either wildly overused or have lost their original meaning. ”Authentic” is a good example. ”Sustainable” is another. Today’s word is: INTERACTIVE. Let’s get this straight. Interactive means exactly that – “interactive.” It means the user interacts with the content, program, app, or event. It doesn’t mean cool or contemporary. It doesn’t mean “hip.” So let’s stop calling our contemporary church services “interactive,” our new book “interactive,” or our new business proposal “interactive.”
Unless of course it actually is, but truthfully, most won’t be. If it isn’t interactive, then stop calling it that.
1) Where have you seen the word “interactive” used when it shouldn’t be?
2) Any other words we need to add to the list?