Technology

Anyone in leadership – or who is trying to find their voice in the culture – needs to become a student of the way Barack Obama used technology to get his message heard by millions of people.  His digitally savvy campaign was adept at connecting to and activating key audiences, and that strategy could also be applied to religious organizations, churches, non-profits, and business.  Obama’s speed at responding through technologies like ... read more

There are two issues that I’ve been thinking a lot about recently, that in my opinion are moving the church backwards – in a positive way.  First – what I’m calling “The Open Media Revolution.”  I just turned in a new book manuscript on the subject, and there are two things worth thinking about.  First – technology has given us the ability to interact with each other, and have a two way conversation – think Instant Messaging,  email, PDA’s, Twitter, texts, and more.  I grew up with media being one-way as in network television.  Whatever they showed, we watched - no questions asked.  Today, it's different.  Second, ... read more