Posts Tagged ‘vision’



Is It Time to Leave Your Big Excuse Behind?

We all have one. “I don’t have enough funding.” Or “I’m not good enough.” Or “My spouse doesn’t support me.” Or “I don’t have enough time.” There are millions of excuses that keep us from accomplishing that one big thing we’re destined to do with our lives. My excuse is that I Read the full article »

Do People See Things Better Because of You?

This past Christmas I was reading about the Nativity story, and one line in Luke Chapter 1 stood out: Mary said, “My soul magnifies the Lord.” I’ve read that line a thousand times and always thought about “magnify” in terms of praise or thanksgiving. Mary was praising God for the incredible news that she would bear the Savior of the world. But then again, the idea of a Read the full article »

Do Dreams Help Storytellers?

I don’t know about you, but my dreams have always been explicit, epic, and completely wacky. Just last night I dreamed about a Zombie invasion, where I was forced to go on a difficult journey through Zombie territory to find my father. So with dreams like that, early in my twenties I decided to keep a dream diary. It has some doozies, and I thought these dreams would make good stories. But as you may have discovered with your own dreams, creating Read the full article »

If You Were Given $10 Million, What Would You Do?

I’ve started asking that question to my friends – particularly those in the ministry and nonprofit world. “If a donor suddenly stepped up and offered you a $10 million donation, what would you do with it?” I’ve been shocked at the number of people – even older, more experienced pastors and leaders – who have no idea. They’ve spent decades in ministry and yet can’t really express what Read the full article »

Telling Your Story: Are You Seeing the Big Picture?

When it comes to sharing your message with the culture, most of us are just thinking in pieces.  If you’re a company, nonprofit, church or whatever – you need to understand the bigger picture of engaging the culture with your message.  For instance, some organizations have a great video, others have a terrific website, and still others have great instincts for social media.   But unless ALL these platforms are working together, you’re only Read the full article »

The Power of a Leader’s Vision

What are the most important attributes you need as a leader?   The Creative Group did a poll that indicated that 34% of executives felt strategic vision is the most essential quality for successful leadership.  That poll was taken a few years ago, but I think it’s still worth thinking about today.  In the poll, advertising and marketing executives were asked, “In your opinion, which single quality among the following is the most essential for effective leadership?”  Their responses:
Read the full article »

New Leaders: Accountability Starts On Day One

In the last few years there have been some decisive shifts in leadership at major companies and nonprofit organizations. I spent the afternoon a few months ago with one who took over for a retired CEO at a well-known nonprofit organization. This new leader has been in place for over three years, but the truth is, he’s failing – badly. When I asked him about it, he blamed it on the previous retired CEO. The former leader wasn’t terribly decisive, and created a culture where everyone thought they should have a vote on everything. Needless to say, the administrative structure collapsed pretty quickly, and mutiny became Read the full article »

Are You a Creative Leader?

From Business Week Magazine: “According to a new survey of 1,500 chief executives conducted by IBM’s Institute for Business Value, CEOs identify ‘creativity’ as the most important leadership competency for the successful enterprise of the future.”  Talk to many leaders I’ve worked with over the years about the most important leadership competency, and you’ll usually hear about financial expertise, organizational skill, or motivational ability. But the truth is – especially during this disruptive economy today, Read the full article »

Is Anyone Imitating You?

The best compliment you can ever receive is imitation.  When the iPhone debuted, it was a radical change in cell phone design, and criticized by plenty of their competitors.  But today, every other mobile phone company on the planet has an iPhone look-alike.   Over the years, our team at Cooke Pictures has been criticized by competitive producers, but in most cases, it isn’t long before they start imitating the look and feel of our television or film projects.  The question is:  “Who’s imitating you?”   Are you being so innovative and original in your thinking and your work that Read the full article »

Your Great Idea Doesn’t Matter Until You Can Discover Your One Big Thing

Ryan Mathews and Watts Wacker, authors of “What’s Your Story? Storytelling to Move Markets, Audiences, People, and Brands” made a remarkable statement:  “Lose the audience, and it really doesn’t matter how great your story is.”   In a cluttered and distracted world, it doesn’t matter how great your idea is—because if no one’s listening, you’ve failed.

It doesn’t matter that you have a brilliant strategy to solve your company’s problems, because no one has the time to look at it or hear your plan. 

It doesn’t matter than you’re producing the next Hollywood blockbuster, because you can’t get Read the full article »


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