Posts Tagged ‘TV’



Government Technology Looks Better on Prime Time TV

As the Obamacare website continues it’s botched roll-out (in November HHS reported that 30-40% of the back end isn’t even built yet), I’m reminded of the massive gulf between what we see of government agencies on prime time TV and the apparent reality. Just watch a few episodes of “CSI,” “NCIS,” “The Blacklist,” or “Hawaii 5-0” to see just how sophisticated the government computer systems are portrayed. Distorted, massively out of focus pictures can be instantly corrected, the most trivial personal information from decades ago can be Read the full article »

What To Do When Producers Won’t Read Your Script

If I’m not careful, at any given moment I could have a stack of movie scripts or book manuscripts on my desk that have been mailed to me, and are waiting to be read. In fact, it’s been that way too many times in the past.  I totally understand that many well-intentioned, passionate, and sometimes desperate writers (I’ve been there) are eager to get someone they respect to read their work and give them thoughts and feedback. But the fact is, if most producers said yes to everyone that asks, Read the full article »

The Lausanne Movement and Global Media

I was quite honored recently to be invited to speak and participate in the first Lausanne Movement Consultation on Global Media.  It was a group of about 50 representatives from around the world working in media.  The meeting was an extension of the famous Lausanne Movement launched by Read the full article »

Television May Be Killing You

I talk a lot about adapting to change on this blog, but one of the most significant changes that have happened over the last 40 years is the number of hours we spend in front of a TV set or computer.  The sedentary aspect of all that sitting has a real impact on our health. Different studies abound, but a recent Nielson report indicates the average TV is on for 8 hours and 18 minutes a day. In his book “Manage Your Day to Day,” productivity expert Scott Belsky writes that Read the full article »

How to Succeed on Kickstarter

To date there have been more than 100,000 projects launched on Kickstarter, but less than 43% actually meet their goals and are funded. What’s the problem? You may be sincere, hard working, and even had a great cause to fund, but without covering these important bases, the odds of striking out are huge. Here’s a good list from our social media expert Bailey Current of what you need to succeed on Kickstarter: Read the full article »

When It Comes to Media, It’s Time To Get Real

Just when we hoped “reality” programming was reaching it’s end, we discovered that the audience ratings are higher than ever. Now, reality advertising is the next step as the trend in reality programming has trickled down into the commercials that surround the programs. Certainly, as a commercial director, I’ve seen a strong increase in clients wanting to portray real people instead of actors, less gloss and hype, and more “real life” situations in spots.  Here are some thoughts and ideas as you brainstorm your next advertising campaign:
Read the full article »

In the Morning – Turn Off the TV and Open Your Mind

Typically, I get up early and head to the gym. When I get back to the house, I read the paper and then shower and get dressed for the day.  For years, during that time I turned on the TV and watched the morning news.  But a few months ago I decided to skip the TV news and just get dressed in silence. Guess what? Read the full article »

Who Exactly Is Your Audience?

In one chapter of the fascinating new book by Frank Viola and Leonard Sweet - “Jesus: A Theography,” they raise some interesting points concerning Jesus’ audience. Even though He engaged the Rabbis on a regular basis, they make it clear His main audience wasn’t religious leaders. He wasn’t trying to persuade or convert the Jewish establishment because they didn’t respect his credentials or authority. Jesus focused on the common people. That’s why he spent so much time in villages, rather than the major towns of the region.  In fact, Viola and Sweet point out that Read the full article »

The Questions To Ask About Lance Armstrong

The reactions to the Lance Armstrong interviews on Oprah were pretty one sided.  Most people seemed to think he was holding back, offering excuses, or not being completely contrite.  When I watched the interviews, I wasn’t thinking about forgiveness, I was thinking about trust – and how to rebuild it.  So when Fox News asked me to write an essay on my reactions to the interview, I asked some different questions.  They published it here on FoxNews.com, so please share it, and then I would love to hear your reactions.   Read the full article »

A Great Idea for Getting News Coverage

Here’s one of the most effective ways to get noticed by local media and generate positive press coverage:  Take a reporter out to lunch.  That’s right. Simple as that. Chances are in your town, you have newspaper, radio, or TV reporters who cover the subject you’re involved in. If you’re a pastor or ministry leader, someone’s covering the religious beat. If you’re a musician, writer, or artist, some reporter is covering the culture, media, or entertainment beat. There’s business and sports sections in every local paper. Whatever you do for a living, chances are, the local news outlets are covering it. We spend endless hours complaining that we don’t get coverage for our new album, movie, ministry outreach, product launch, or whatever – when the truth is, Read the full article »


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