Posts Tagged ‘media’



New Research Confirms Broadcast TV Still Matters

New research in June by GfK Media indicates the number of Americans now relying on over-the-air broadcast television reception has actually increased to almost 54 million, up from 46 million just a year ago. This is a pretty significant piece of data. In one year, the number of homes getting their TV signals solely over-the-air without cable or satellite has gone up almost 20%. Not a big surprise, the survey found Read the full article »

Creativity Is About Connections

From time to time I write about creativity, and invariably it creates an energetic discussion. Are we born creative? Is it learned? Is it a gene? Maria Popova of Brain Pickings (one of my favorite sites) recently revealed in an interview what I think is a wonderful definition of creativity – both practical creativity and moral creativity. Take a look and let me know what you think: Read the full article »

How To Turn The Tables On Your Critics

If you’re a leader in politics, ministry, business, or in the media here’s something important you need to know: In today’s digital culture, you can’t hide anymore. In the old days, politicians could hide a mistress, TV evangelists could hide their jets or mansions, and anyone could hide a DUI conviction, an old arrest, and more. But today, the river of information that flows into Google is just too vast. That’s why I strongly recommend that if you’re in the public eye, you need to Read the full article »

Mastering Media Is Knowing What Each Platform Does Best

Too many people use media randomly, with no real strategic vision. Perhaps a friend recommended local TV, or a board member suggested billboards, or a church youth director likes social media. All these platforms and others are important, but they question is: Why? While I could write many books on the subject, here’s a short list of what differentiates some of the major media platforms: Read the full article »

How Your Message is Delivered is Just as Important as the Message Itself

Now before you crucify me for heresy, let me explain. My father was a pastor back in the 50’s and 60’s, and compared to today, getting his message out was easy. Church was a big part of life back then, and the distractions were very few. But today? Read the full article »

The First Step Toward a Creative Life

Today, while speaking at a conference in Singapore, someone asked me the secret of creative output. “Phil, how do you come up with creative material for writing and speaking – not to mention your normal production work?” I answered him by saying that the single most important question for any creative person to ask is: “What time of day am I most creative?” For me, it’s 6am to noon. When I wake up, the heavenly choir is singing, the birds are chirping, and I feel great.  So I write like mad. Everything is sharp, and I’m in a more productive mood.  But AFTER lunch? Read the full article »

Does Your Advertising Betray You?

Advertising and marketing are about promotion, and promotion is about making you, your organization, or product look interesting, enticing, and simply terrific. But far too often, we’re not as strategic about our advertising as we should be, and as a result, our feeble attempts at promotion end up backfiring. Sometimes it’s just not paying attention like this auto repair shop: Read the full article »

How to Keep From Becoming A “One Hit Wonder” With Your Career

Living in Los Angeles, I’m constantly meeting people who had a breakthrough moment sometime in their career. Perhaps they acted in a successful TV series, wrote a screenplay for an acclaimed movie, or published a bestselling book. But after that success, they dropped off the radar, unable to keep the momentum going. Perhaps that’s happened to you. Your Read the full article »

Five Steps To Overcoming the “Jolts” of Life

When disaster strikes our life, we’re often simply overwhelmed.  As we saw during the 2011 tsunami in Japan, entire towns were wiped off the map, and all these years later, we’re still seeing news reports of problems with the clean up. When a country like that is in chaos, where do we begin when problems happen? Even more important, how do we deal with the “meltdowns” we face in our lives? In my book “Jolt! Get the Jump on a World That’s Constantly Changing” I show you how to weather the storms of change, and actually use it to your advantage. After being fired, going through a divorce, losing a loved one or experiencing other traumatic life events, how do you start over?  Here’s 5 ways to move forward with purpose: Read the full article »


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