Posts Tagged ‘media’



How To Turn The Tables On Your Critics

If you’re a leader in politics, ministry, business, or in the media here’s something important you need to know: In today’s digital culture, you can’t hide anymore. In the old days, politicians could hide a mistress, TV evangelists could hide their jets or mansions, and anyone could hide a DUI conviction, an old arrest, and more. But today, the river of information that flows into Google is just too vast. That’s why I strongly recommend that if you’re in the public eye, you need to Read the full article »

Mastering Media Is Knowing What Each Platform Does Best

Too many people use media randomly, with no real strategic vision. Perhaps a friend recommended local TV, or a board member suggested billboards, or a church youth director likes social media. All these platforms and others are important, but they question is: Why? While I could write many books on the subject, here’s a short list of what differentiates some of the major media platforms: Read the full article »

How Your Message is Delivered is Just as Important as the Message Itself

Now before you crucify me for heresy, let me explain. My father was a pastor back in the 50’s and 60’s, and compared to today, getting his message out was easy. Church was a big part of life back then, and the distractions were very few. But today? Read the full article »

The First Step Toward a Creative Life

Today, while speaking at a conference in Singapore, someone asked me the secret of creative output. “Phil, how do you come up with creative material for writing and speaking – not to mention your normal production work?” I answered him by saying that the single most important question for any creative person to ask is: “What time of day am I most creative?” For me, it’s 6am to noon. When I wake up, the heavenly choir is singing, the birds are chirping, and I feel great.  So I write like mad. Everything is sharp, and I’m in a more productive mood.  But AFTER lunch? Read the full article »

Does Your Advertising Betray You?

Advertising and marketing are about promotion, and promotion is about making you, your organization, or product look interesting, enticing, and simply terrific. But far too often, we’re not as strategic about our advertising as we should be, and as a result, our feeble attempts at promotion end up backfiring. Sometimes it’s just not paying attention like this auto repair shop: Read the full article »

How to Keep From Becoming A “One Hit Wonder” With Your Career

Living in Los Angeles, I’m constantly meeting people who had a breakthrough moment sometime in their career. Perhaps they acted in a successful TV series, wrote a screenplay for an acclaimed movie, or published a bestselling book. But after that success, they dropped off the radar, unable to keep the momentum going. Perhaps that’s happened to you. Your Read the full article »

Five Steps To Overcoming the “Jolts” of Life

When disaster strikes our life, we’re often simply overwhelmed.  As we saw during the 2011 tsunami in Japan, entire towns were wiped off the map, and all these years later, we’re still seeing news reports of problems with the clean up. When a country like that is in chaos, where do we begin when problems happen? Even more important, how do we deal with the “meltdowns” we face in our lives? In my book “Jolt! Get the Jump on a World That’s Constantly Changing” I show you how to weather the storms of change, and actually use it to your advantage. After being fired, going through a divorce, losing a loved one or experiencing other traumatic life events, how do you start over?  Here’s 5 ways to move forward with purpose: Read the full article »

Christian Tomatoes: The Christian Rip-Off’s Continue

I wrote recently about “Godinterest” – the Christian social media site that’s a rip-off of Pinterest. Before that it was “Christian Chirp” – the rip-off of Twitter (notice that the site has been terminated, and the owner cites my post as one of the reasons.  I had no idea I was a member of the “Christian elite.”) I could continue, but the latest seems to be “Christian Tomatoes,” the Christian movie review site that’s (you guessed it) from the highly successful secular movie review site “Rotten Tomatoes.”  In all honesty, I’m sure Read the full article »

The “Influence Lab” is Live and Moving Forward

The Influence Lab nonprofit organization is officially launched, and if you’re a Christian involved in media, you should be excited.  It’s involved in 3 key areas: Read the full article »

Does God Need a Better Publicist at the Oscars?

Recently, Dr. Larry Poland, founder of Mastermedia International showed me some interesting figures first published in Slate on the number of times God gets thanks at the Oscars.  As Dr. Poland put it:  “Nathaniel Rogers and Chris Kirk crunched the numbers on who gets thanked in Oscar acceptances speeches. The title of their piece says it all: “Meryl Streep Gets Thanked More Than God.” Rogers and Kirk note that over the past twelve years, 47 actors have given acceptance speeches at the Oscar ceremony. Analyzing who got thanked in each speech, they discovered that God was number Read the full article »


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