Posts Tagged ‘capital campaign’



14 Critical Keys to a Successful Fundraising Project

What many donor development experts call “relationship” fundraising or marketing isn’t complicated, says Doug Brendel of BBS & Associates. Donor relationships work just like friendship. How many traits of friendship mirror your communications with the people who support your church, nonprofit or ministry?   According to Brendel, here’s 14 traits that need to be in place for your fundraising campaign to be successful:
Read the full article »

What Are Your Nonprofit Donors Looking For?

Today – on Valentine’s Day, I asked donor development expert Mary Hutchinson about advice on “courting” donors for nonprofit organizations.  Here’s what she had to say:

For the most part, they are silent and faceless, but the people who give to your non-profit—dare I say it—do indeed have feelings.  Yes, that pesky little thing that most men hate to talk about, and most women need stroked to move them to any decision. And face it, men may have most of the money, but it is women that make the lion share of decisions about giving. Not only that, but Read the full article »

Nonprofit Organizations; Stop Asking for Money and Start Sharing a Vision

Over and over I get calls from frustrated nonprofits because they’re struggling financially or not getting on the radar of potential supporters. Sometimes they’re uncomfortable asking for financial support, but in most cases, they’re not really afraid to ask. The problem is, they’re asking for money, not sharing a vision. Look at your media presentations, videos, live events, print materials, and in-person contacts. What do they say? What story are they telling?  It’s not  Read the full article »