Archive for the ‘Podcast’ Category



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Episode 23: Crisis Public Relations: What Happens When Things Go Wrong

Download episode 23: Crisis Public Relations: What Happens When Things Go Wrong (35 MB).

Although this podcast episode was originally produced a few years ago, it’s still a good reminder of the importance of handling public relations problems well.  In this episode, I discuss “Crisis PR” – what do you do when something bad happens to your company, non-profit, or religious organization. It’s a short, information packed look at how to respond during a crisis, especially in the digital age. Learn how to respond effectively, and win back the public’s trust.

EPISODE 58 IS YOUR MESSAGE CUSTOMIZED FOR INTERNATIONAL AUDIENCES?

Download episode 58 Is Your Message Customized for International Audiences? (13MB)

What Phil learned from publishing “Jolt!” in China and how that experience can help you understand the importance of being culturally sensitive with your message.

EPISODE 57 TO CHANGE YOUR ORGANIZATION LOOK OUTSIDE

Download episode #57 To Change Your Organization Look Outside (25MB)

Phil Cooke discusses why changing your organization is tough, and why an outside perspective is critical.

EPISODE 56 FACE THE TRUTH ABOUT FUNDRAISING

Download episode 56, Face the Truth About Fundraising (18MB)

When it comes to religious and nonprofit organizations, do you know who gives? Phil Cooke helps us face the hard truth about fundraising in this episode.

EPISODE 55 CARROT MOB

Download episode 55 Carrot Mob (17MB)

Discover the opposite of a boycott, and why it could be very effective in helping get your voice heard.

 

 

 

EPISODE 54 PICK THE RIGHT TOOLS FOR YOU

Download episode 54 Pick The Right Tools For You (22MB)

OK – so Phil just bought his iPad and is thinking about “tools.”  But the truth is, tools matter and here’s a great discussion on why.

 

EPISODE 53 FOLLOW EXPERTISE NOT EXPERTS

Download episode 53 Follow Expertise Not Experts (24MB)

In a soundbite world, Phil Cooke shares good advice on sources you should be following.

EPISODE 52 IS THE INTERNET REWIRING OUR BRAIN?

Download Episode 52 “Is The Internet Rewiring Our Brain” 26mb

Recent research indicates that profound changes are happening to our thinking as we move deeper into a digital culture.

Episode 51: The Risks of Online Counseling & Mentoring

Download episode 51 The Risks of Online Counseling & Mentoring (49MB)

In a digital world, more and more people are giving advice online.  But what are the ethical and legal risks?  In this podcast, Phil Cooke discusses the recent court decisions regarding digital information and how little is actually “private.”

Episode 50: Please Stop Interrupting

Download episode 50 please stop interrupting (28MB)

Some say that interrupting is “verbal shoving.”  Find out Phil Cooke’s perspective on people who constantly interrupt.


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