3 Important Things I Learned About Creativity from Fishing in Key West

I went deep sea fishing in Key West today. I’m speaking at a Christian Vision global conference at Duck Key, and a few of us went out on a fishing boat early in the morning. While you’re out there waiting on the fish to bite, you have a lot of time to think, so naturally, I started thinking about creativity, influence, and producing media programming that impacts audiences. Here’s 3 thoughts that came to me while I was waiting for that awesome fish in the photo: Read the full article »

How People Watch TV in a Multiscreen Era

Recently, Variety Magazine highlighted a study by Strategy Analytics that attempted to understand how people view television in the multiscreen era. I’ve written before that television is alive and well, and shouldn’t be written off in the age of the Internet. But there’s no question, the way people view programming is changing. Overall, when it comes to viewing habits these days, here’s the breakdown: Read the full article »

Seth Godin’s Advice on Nit-Pickers: Pastors and Leaders Need to Read This

My friend Seth Godin wasn’t writing this for pastors, but when I read it, I realized pastors were exactly the right audience for this piece. Read it through and let me know if you agree. And perhaps more important – if you’ve ever experienced one or more of these types of folks in your church or ministry: Read the full article »

5 Ways To Get A Response To Your TV Programs

Mary Hutchinson, direct response maven from “Inspired Direct” outside Boston sent me this most excellent post that you should forward to anyone considering going on TV or starting a non-profit or religious media ministry:
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Shocking Research: Would You Prefer to Sit Alone With Your Thoughts, Or Receive an Electric Shock?

I’ve spent years studying the impact of today’s distracted culture, but I wasn’t quite ready for the results of a new study by Science Magazine. Last month the magazine revealed just how difficult and unpleasant people think it is to sit alone with nothing to do but think. The magazine states: “In the study, participants were asked to rate the pleasantness of a number of stimuli, including an electric shock, and asked how much they’d pay (up to $5) to experience (or not) each stimulus. They were then asked to Read the full article »

Who’s Creating The Movies and TV Programs That Will Inspire The Next Generation?

This past week I had two interesting experiences. First – it was the 100 year anniversary of the birth of Clayton Moore – who played “The Lone Ranger” on television. The series originally aired on ABC from 1949-1957, and was the highest-rated television program on the network in the early 1950s and its first true “hit”. As a kid, I watched it as re-runs, and it was one of my favorite shows. As you may remember, The Lone Ranger lived by a code, and as a kid, I knew the code by heart. Last week, during the news reports of the anniversary, his daughter, Dawn Moore said something remarkable: Read the full article »

Is This What Christians Really Think About Hollywood?

For the last number of years, The National Day of Prayer Task Force has met annually with all of their volunteer prayer leaders from across the country, in a different city every year, in order to get a perspective on how to pray for the different areas of need in our nation. Last year they went to Washington DC for the first time, but they’ve been to quite a few other cities. For this year, they decided to Read the full article »

The Secret to Stopping Unwanted Speculation and Rumor

Whenever a crisis happens at an organization, rumors begin. We shouldn’t be surprised because human beings are wired for curiosity. We want to know what happened, what’s going on, and what’s next. Channeled in the right direction, curiosity creates inventions, cures disease, and births great art.  But channeled in the wrong direction, curiosity can destroy reputations, throw organizations into chaos, and undermine the common good. But there’s one way to stop unwanted speculation and rumor in it’s tracks: Read the full article »

Is It Time To Say No To The Cult of Productivity?

I was drafted into the productivity cult a long time ago. I have 3 different To-Do List apps on my computer, iPhone and iPad. I have about 6 different calendar apps. I’ve experimented with roughly 20 different online productivity suites for our Cooke Pictures team. I’ve read David Allen’s books (the holy scriptures of the productivity movement) and plenty of others. And the truth is, Read the full article »

The Sweet Spot of Sharing the Christian Message

We’re seeing a lot of criticism recently of pastors, writers, speakers, filmmakers as well as others about how they share the Christian message with the outside culture. Some are criticized for making it too easy – they lead with the “grace” message, and are hesitant to talk about tough issues like sin, hell, or punishment. On the other side, those who preach a more serious message about tough subjects are labelled as “out of date,” “insensitive” and “hard core.” I know the debate well because over the years, I’ve had friends and clients on both sides of the argument. But here’s the problem: It’s the wrong argument, and here’s why: Read the full article »

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